Javier Lopez

Gucci Club
3D logotype exploration for an exclusive online community
Services
3D
Motion 

Client
Buffalo Studio (Pitch for Gucci) Developed as part of a pitch that never materialised, this visual identity for Gucci Club was conceived by Buffalo Studio. I was brought in to bring the custom logotype to life through 3D modelling and animation.

The brand was imagined as a digital-first space, exclusive yet inviting. Inspired by the bold geometry of Ettore Sottsass, the logotype was designed to feel like an object: tactile, adaptable, and in motion. My task was to translate that vision into a dynamic presence.



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